“Inspired By”

ASOS has unveiled its "most ambitious brand campaign to date"; called 'Inspired By' it aims to celebrate the places, moments and objects behind the latest fashion trends.

The online fashion giant draws its inspiration from countless people and places to create its collections and 'Inspired By' brings that process to life. 

Agency: The OR Production Company: Somesuch Shoot Location: London, UK

Director: Duncan Loudon Producer: Andrew Rawson Production Manager: Beatrice Giustini Director of Photography: Giuseppe Favale